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samba completed 100 years. to celebrate such an important date to brazilian culture, we created a special mailing to havaianas. we focused on 4 of many kinds of samba and developed a big matchbox as packaging. the matchbox has been used as one of the most iconic samba percussion instruments since ever and it's been present with samba through this century of history.
client: havaianas
agency: almapbbdo
cd: marcus sulzbacher
texts: ruy castro
illustrations: vitor rolim
design: johann vernizzi, paulo altieri
